But a little more digging shows up this information. The 70% category is available only if you charge $2.99 - $9.99 and the 35% category is .99 to $200.
I'll break this down a little more because the numbers are interesting. In order to make $1000 on the 35% program you need to sell 2886 books. To make $1000 with the 70% program, you need to sell 477. Selling almost 3000 books can be a daunting number to anyone, especially a new author. IMHO.
So my question is, do you go for the volume and hope that a lot of people try out your .99 book or do you put your book up in price and hope for half the volume but more money?